THE JERSEYS OF HAPPINESS

Discover the new National Team kits of Bhutan - a trilogy built around the only national philosophy in the world that measures progress in happiness rather than wealth: Bhutan's Gross National Happiness. Where most football kits speak the language of sport, The Jerseys of Happiness speak the language of a nation. ne that, since the 1970s, has chosen to measure success not by GDP but by the well-being and harmony of its people. Through this collection, that philosophy is, for the first time, woven into the fabric of the beautiful game. Each jersey honors a different facet of Bhutanese culture, but all are united by the dragon of the national flag.